I offer a full range of writing and editing services to help you communicate your expertise with clarity and impact. Whether you need to turn a complex idea into a compelling blog post or a full-scale white paper, I provide the strategic content you need to connect with your audience and drive results.

Thought leadership & lead generation

• White Papers: I develop strategic white papers that turn your insights into a powerful marketing asset. From capturing new leads to educating a sales team, I'll craft a document that simplifies complex subjects, informs your audience, and guides them toward a solution.

• Case Studies: Turn your client successes into powerful stories. By turning a customer’s journey into an engaging narrative, I'll help you demonstrate tangible results, overcome sales objections, and generate new leads with authentic social proof.

• Blog Posts: Establish your expertise and build trust with your audience through engaging and informative content. I write high-quality, SEO-friendly blog posts that position your company as a go-to resource, help you drive organic traffic to your website, answer your audience's most pressing questions, and convert readers into customers.

Corporate communications & public relations

• Annual Reports: I write comprehensive annual reports that tell the story of your success through a clear and compelling narrative. I’ll help you communicate your achievements with authority and build trust with employees, investors, partners, and stakeholders. You’ll get a document that showcases your milestones, highlights key achievements, and presents a clear picture of your company’s growth and progress.

• Press Releases: I write strategic press releases that help your news get noticed. From new product launches to company milestones, I’ll translate your news into a clear story that captures the media's attention, maximizes your press coverage, and reaches the right audience through earned media.

Branding & Advertising

• Television Commercials: I write scripts for television commercials that help you capture your audience’s attention and build lasting brand recognition in seconds. By combining a powerful story with a clear call to action, I’ll help you connect with your target audience and drive results from the screen to your sales funnel.

• Radio Commercials: I develop scripts for radio commercials that help paint a picture in the listener’s mind. In just seconds, I'll help you distill your message into a captivating story that grabs your target audience's attention and drives them to a clear call to action.

• Video Scripts: I create strategic video scripts that get results. Whether it’s for a promotional campaign, a YouTube series, or a trade show display, I’ll help you combine a clear message with a strong call to action to engage your audience and drive them to the next step. I can also provide a visual storyboard to help you simplify production and ensure your team is aligned on the final vision.

• Brochures and Collateral: Turn your marketing message into persuasive sales tools. I write copy for brochures and collateral that captivates your audience at trade shows, presentations, and in-person meetings. Whether produced in print or distributed digitally, my writing will help you make a lasting impression and drive engagement.

Foundational content

• Website Content: If your website isn't getting the results you need, the message may be getting lost. I write clean, effective website copy that connects with your target audience. We’ll craft a clear message that reflects your expertise and authority, and guides visitors toward becoming customers.